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Cookie & Privacy Policy
Last updated 31st October 2014  

Please use the links below to find out more about the use of cookies on surepetcare.com and the privacy policy we have put in place to protect the information you provide to us during your use of this website.

What are cookies?


Cookies are tiny text files stored on your computer when you visit certain web pages. Cookies enable us to ‘know’ if you have visited our site before, and recall some of the preferences you have set in past visits, in order that we may make your visit more productive.  At sureflap.co.uk we use cookies primarily to keep track of what you have in your basket and to recall your account settings when you log in to your SureFlap account.

To order products on sureflap.co.uk you need to have cookies enabled.   Most web browsers have cookies enabled by default, but please visit www.aboutcookies.org for detailed instructions on editing or deleting cookies.


Please note that cookies do not harm your computer and we do not store any personally identifiable information in the cookies we create.


We use a web analytics tool (Google Analytics) to analyse site usage in order to improve our website.  The cookies set by Google Analytics collect data including, how our users arrive at our site, which pages they visit, what browser they are using and on what operating system etc.  However, this analytics data does not contain any personally identifiable information.


If you choose to share sureflap.co.uk content with friends via social networks such as Facebook and Twitter, or access embedded video content on YouTube you may be sent cookies from these websites.  We do not control the setting of these cookies, so please check the third-party websites for more information about their cookies and how to manage them.


A full list of the cookies used on our site and their purpose can be found in the section below.


Currently we operate an ‘implied consent’ policy which means that we assume you are happy with the usage of cookies on our website.  If you do not want cookies to be set on your computer, you should either not use this site, delete SureFlap cookies having visited the site, or browse the site using your browser’s anonymous usage setting (called “Incognito” in Chrome, “InPrivate” for Internet Explorer, "Private Browsing" in Firefox and Safari.)


Should you have any questions regarding our use of cookies, please email us at privacy@surepetcare.com.


Which cookies are used on this website?



The tables below list the cookies used on sureflap.co.uk and explain what they are used for.



Cookie Name

Cookie Purpose


This cookie enables customers to log in to their SureFlap accounts and remembers which items they have placed in their shopping carts.


This cookie determines whether cookies are enabled/disabled in a users’ browser.



Cookie Name

Cookie Purpose

Further Information

Google Analytics







We use Google Analytics to understand how visitors engage with our website.  Google Analytics collects information anonymously and reports website trends without identifying individual visitors.

The cookies used by Google Analytics track information such as the time that a visit occurred, whether the visitor has been to the site before, and what site referred the visitor to the web page.

We view aggregated visitor data in the form of reports, which helps us to improve the performance of our website and how people find it.

You can find out more about Google’s position on privacy as regards its analytics service athttp://www.google.co.uk/intl/en/analytics/privacyoverview.html







These cookies relate to a third-party service called Salesforce, which we use to manage our customer service systems.




















On many of the pages of the website you will see links to social networks such as Facebook and Twitter.  These enable users to share or bookmark our web pages.  

You should be aware that these sites are likely to be collecting information about what you are doing around the internet, including on sureflap.co.uk. In some cases if you are logged in to your social media accounts, these sites will be registering the fact that you are visiting sureflap.co.uk, and the specific pages you are on, even if you do not click any social media links.

For further information, please check the respective policies of each social networking site to see exactly how they use your information, and to find out how to opt out or delete such information.











How do I manage my cookie settings?


Most web browsers have cookies enabled by default, but if you would like to edit your cookie settings or delete cookies, please visit www.aboutcookies.org for detailed instructions.




SureFlap privacy policy



1. SureFlap Ltd complies with the principles of the Data Protection Act 1998 when dealing with all data received from visitors to the site.

2. We do not store or process any customer financial data.  All financial data are processed and stored by Paypal or Sage Pay.

3. We only hold the data necessary to offer services provided on our website.

4. Data is only used for the purposes described in our entry on the Data Protection Register.

5. We only hold personal data for as long as necessary.  Once data is no longer needed it is deleted from our files.

6. For administrative reasons data may be passed to and stored securely with third party service providers located outside the EEA (European Economic Area).

7. We occasionally email website news and information updates to those customers who have specifically subscribed to our email service.  All subscription emails sent by us contain clear information on how to unsubscribe from our email service.

8. We never sell, rent or exchange mailing lists.

9. We may however share commercial and technical data with our partners where a customer has accessed and used our website via a site belonging to one of our partners.  However, such information will also be subject to our partners’ privacy policies.

10. If you subscribe to our email service via a partner site, that partner may wish to send you details via email of other products and services, which may be of interest to you.  However when you subscribe directly to our email service you will be asked whether or not you wish to receive such emails.

11. Please note that we only share data with partners that operate their own privacy policy.

12. In accordance with the Privacy and Electronic Communications (EC Directive) Regulations 2003, we never send bulk unsolicited emails, (popularly known as Spam) to email addresses.

13. We may send emails to existing customers or prospective customers who have enquired or registered with us, regarding products or services directly provided by us.

14. All emails sent by us will be clearly marked as originating from us.  All such emails will also include clear instructions on how unsubscribe from our email service and any future emails.  Such instructions will either include a link to a page to unsubscribe or a valid email address to which you should reply, with “unsubscribe” as the email subject heading.

If you have any questions relating to our Privacy Policy please email us at privacy@surepetcare.com.

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